Western Europe is the world leader in retail e-commerce sales. Its dominance will continue through 2012, when online retail sales is projected to exceed $200 billion/year.The number of online shoppers and buyers in the region is rising steadily. Forrester Research projected that the number of Western Europeans buying products and services on the Web will grow from 141 million in 2009 to 190 million in 2014.
But, if you are planning to join this growing market, you need to be careful about the image you expose to the Internet. By using professionals to design and implement your Webshop you can create virtually any image you want for your on-line business.
YSI has been setting up and customizing e-commerce solutions for years, so if you are a retailer looking to tap into the growing e-commerce market, do not hesitate to contact us for a personalized quote based on your needs.
Here at YSI we try our best to re-use code and try not to reinvent the wheel, therefore we are recommending our clients to select one of our choice of open source e-commerce solutions as a base for your web shop, but if you for some reason want us to build your solution from scrach we will be most happy to oblige.
Recommended E-Commerce Solutions
Magento is an open-source eCommerce platform created by Varien, built using the Zend PHP Framework. It uses the very popular MySQL as a backend database. By making use of the Zend Framework the object-oriented code allows for easy development and scalability. Magento has seen tremendous growth since being launched 2008, and is today one of the most scalable and flexible e-commerce solutions on the market.
Zen Cart is an online store management system. It is PHP-based, using a MySQL database and HTML components. Support is provided for numerous languages and currencies, and it is freely available under the GNU General Public License. Zen Cart branched from osCommerce as a separate project in 2003. Beyond some aesthetic changes, the major differences between the two systems come from Zen Cart's architectural changes (e.g. a template system) and additional included features in the core.
OpenCart is an open source PHP-based on-line shopping cart system. This robust e-commerce solution makes it easy for entreprenaurs to create their own online businesses and participate in e-commerce at a low cost. It is designed feature rich, easy to use, search engine friendly and with a visually appealing interface.
Professional Web shop hosting
In addition to selecting a suitable e-commerce solution, its critical that you also choose the right hosting for your shop. The quality of your hosting service will be directly reflected in its visibility and chance of success. Every visitor you lose due to limitations of the hosting is also a lost opportunity to showcase your productline to a potential client. YSI hosting services, in addition to our web shop software customization, is the perfect combination for assuring the success of your business.
Click here to read more about YSI Hosting Solutions.
Online Marketing
Do not expect to get a lot of business just by opening a web shop, in most cases it is just not that simple! Just like when you have a traditional retail store, you can greatly improve the sales by advertising your products and services.
In addition to advertising you can increase the number of visitors by optimizing your website for search engines, bringing your shop higher in the list of search engine results for a set of specified keywords.
Click here to read more about YSI Marketing solutions
